Consumer Electronics Localization Testing

Engaging Global Consumers with Expert Localization Solutions

The consumer electronics industry is one of the most competitive in the world. To stay ahead of competitors, companies must constantly move into new markets emerging around the world. Meanwhile, to keep pace with consumer demand for exciting products at attractive prices, manufacturers must take full advantage of low-cost centers for development around the world. Some markets, like China and India, offer opportunities both for reducing production costs and for opening new markets.

To succeed in these global markets, consumer electronics companies must ensure their products are compatible with local infrastructures. User interfaces and embedded software must be localized, and they must provide documentation and support tailored to the needs, language, and culture of local users. All while controlling costs and accelerating time-to-market to remain competitive.

Having an experienced partner with industry-leading, integrated development and localization capabilities and global scale can make all the difference. Lionbridge is helping the world's leading consumer electronics manufacturers achieve their globalization objectives with:

• Product localization services to ensure electronic products and embedded software are fully compatible with existing infrastructures for each target market
• Localization testing services within local environments to ensure products meet performance requirements under real-world conditions
• Translation and localization services for the full range of user resources — from printed documentation to online Help Files and graphical user interfaces — to accelerate time-to-market and reduce costly customer support calls
• Global training services that provide rapid, cost-effective training to global retailers in their native language, accelerating training and enhancing sales success
• Outsourced technical writing services that quickly develop all user and device level documentation, in translated, or translate-ready format for rapid deployment in global markets

Lionbridge provides the scalability to launch products in multiple global markets simultaneously, without increasing the burden on in-house staff. And we reduce cost and complexity by providing a single, flexible source for a wide range of content and technology localization services, for markets around the world.